Friday, April 15, 2016
8 – 10 am
St. Catherine University, St. Paul
The digital landscape is in the midst of one of it’s greatest shifts in influencer marketing and content creators, bloggers and entrepreneurs need to look beyond basic metrics and realize the power in cultivating engagement through community and personal brand identity. We’re going to discuss whether your voice and brand is smashable and will go over powerful ways to increase engagement, reach and secure a solid spot in the digital landscape.
Parking: The event will be in the Coeur de Catherine Ballroom (#3 on the map), aka CDC, 3rd floor. Parking is via Gate 3 on Fairview in the O’Shaughnessy and Guest lots. Campus map (PDF)
Rachel Martin (@finding_joy)
Rachel Marie Martin believes in the tenacity of the human spirit and in the power of writers, speakers, bloggers, parents and entrepreneurs to make a difference in this world. Because of that passion and drive she’s invested her time and energy into creating a platform that celebrates this tenacity and inspires millions to action. She’s the writer behind the site FindingJoy.net, is a partner of BloggingConcentrated.com, is a cohost of the Amplify Podcast , and a featured writer for The Huffington Post. Rachel’s top post, “Why Being a Mom is Enough” has over one million Facebook likes and she has had her articles translated into over 15 languages.
Her site reaches millions of visitors each month and has a robust and engaged Facebook community. Her articles have been featured in The Huffington Post, Minneapolis St. Paul Star Tribune, Stuff New Zealand, iVillage, iVillage Australia, Essential Kids Australia, All4Women South Africa, PopSugar, Parents, Dr. Greene and more. She speaks worldwide to moms, entrepreneurs, bloggers, and professionals about a variety of empowering topics ranging from motherhood to social media marketing to website strategy to writing to creating authentic community. In it all, Rachel believes in living each day intentionally and loves working with others to cultivate vision and realize potential.